Thursday, November 22, 2012



Today is Thanksgiving and I thought it would be good to reflect on some things we should be thankful for working in radio.

Now before you roll your eyes, I know times are tough, not just in our industry, but nearly every industry (glad I don't work for Hostess right now).  Radio is still a great gig and sometimes we need to be reminded of a few things to be thankful for.

• We work in radio. We play music and connect with people for a living. Pretty cool.

• We get to go to concerts for free and many times meet the artists backstage.

• We don't have to get up at 5am in the cold pouring rain to collect people’s trash or roof a house when it's 95 degrees in the blazing sun.

• We get to talk to thousands of people each day that think of us as a friend. We have thousands of friends!

• We get to create magic (or at least you should be creating magic).

• We get to listen to music and get paid for it.

• Many of the biggest stars in country music know us by name.

• Our office environment is unlike any other place on the planet. Try working for a lawyer or CPA. Their offices are boring and stale. I've never worked in a radio station where someone didn't have a guitar in their office and played it often.

• Most of us are doing what we've wanted to do since we were kids. I bet most of your non radio friends can't say that.

•  Nearly 95% of all Americans listen to radio each week. That's an impressive number. Very few media outlets connect with that many people each week.

• Each day we get to make people laugh, cry and think.

• Every day is different. Perfect for radio people that have ADD...which is most of us.

• We get free tickets to nearly everything.

• Competition makes us all better and radio has a lot of it.

Stay positive and take this weekend to think about all the great things that come with working in radio. There are many.

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